Terms and Conditions:
Terms and Conditions of Use
These general terms and conditions (hereinafter referred to as the "Terms and Conditions") govern the relationship between "BG KITS GROUP" Ltd. and "BG KITS" Ltd. (hereinafter collectively or individually referred to as the "Merchant") on one hand, and the Users (hereinafter referred to as the "Users") of the website https://kitsbg.com (hereinafter referred to as the "Site") on the other hand.
"BG KITS GROUP" Ltd. is a company registered under the Commercial Act of the Republic of Bulgaria, with UIC: 208155652, address: Sofia, Mladost district, Block 364, Entrance 2, Floor 9.
"BG KITS" Ltd. is a company registered under the Commercial Act of the Republic of Bulgaria, with UIC: 207945214, address: Sofia, Mladost district, Block 364, Entrance 2, Floor 9.
"BG KITS GROUP" Ltd. (UIC: 208155652) and "BG KITS" Ltd. (UIC: 207945214) belong to the same corporate group. In the sections regarding deliveries, contract withdrawal, exchange, and complaints further below, the physical store of "BG KITS" Ltd. (UIC: 207945214) is indicated as an address for returning goods, filing complaints, receiving refunds, and other related actions.
Please read the published Terms and Conditions in full before using the informational and commercial services provided on the Site (hereinafter referred to as the "Services").
This document contains information about the Merchant’s activities and the general terms for using the Services provided by the Merchant, outlining the relationship between the Merchant and each User.
Acceptance of these Terms and Conditions is a necessary and binding condition for the use of the Services and for concluding a contract between the User and the Merchant.
By accepting the Terms and Conditions, the User agrees that their personal data may be processed on the basis of the contract concluded between them and the Merchant.
Definitions:
For the purposes of these Terms and Conditions, the following terms shall have the meanings assigned below:
1. Site – the website https://kitsbg.com and all of its subpages.
2. User – anyone who purchases goods or uses services not intended for commercial or professional activity, and anyone who, as a party to a contract under this law, acts outside the scope of their trade or professional activity.
3. Terms and Conditions – these General Terms and Conditions, which include terms for the sale of goods and services, terms of use, delivery, voluntarily dispute resolution and exchanges, cookies and processing of personal data, and all other legally significant information available on the Site.
4. Personal Data – information about a natural person that reveals their physical, psychological, mental, familial, economic, cultural, or social identity.
5. Goods – the goods offered on the Site, including all movable tangible items, with the exception of those sold under enforcement proceedings or other measures by authorized government bodies, as well as items abandoned or confiscated in favor of the state and offered for sale by state authorities.
6. Mystery Box – a good/product that contains items whose contents are not disclosed in advance. The User knowingly selects such product for the purpose of surprise and entertainment.
7. Sales Contract – a contract under which the Merchant transfers or undertakes to transfer the ownership of goods to the User, who pays or undertakes to pay the price thereof. This includes contracts involving both goods and services.
Provided services:
1. On the Site, Users can conclude service contracts, sales contracts, and delivery agreements for goods and services offered by the Merchant.
2. Users use the interface of the Site to conclude contracts with the Merchant for the goods and services offered.
3. The sales or service contract is deemed concluded at the moment the User places an order, accepts these Terms and Conditions and the Privacy Policy.
4. If a particular product is out of stock or a service cannot be provided, the Merchant reserves the right to decline the order or fulfill it partially.
5. After selecting one or more goods or services offered on the Site, the User must add them to their shopping cart.
6. The User must provide information necessary for the delivery and choose a payment method and timing, after which they must confirm the order through the Site’s interface.
7. The Merchant is not liable for failure to fulfill an order if the User has provided false, incomplete, and/or inaccurate personal data, including an incorrect, incomplete, or fictitious address or phone number.
8. The Merchant reserves the right to refuse to enter into a contract with a User deemed untrustworthy. The Merchant has sole discretion to determine whether a User is considered untrustworthy.
Pricing:
1. The prices of the goods or services offered are those listed on the Merchant’s Site at the time the order is placed, except in cases of obvious technical error.
2. Prices for goods and services do not include VAT.
3. The Merchant reserves the right to change the prices of the goods and services listed on the Site at any time and without notice. Such changes will not affect orders already placed.
4. The Merchant may offer discounts on goods and services in accordance with Bulgarian legislation and internal policies. The terms applicable to such discounts are available where the discount is displayed. Discounts may be offered in various forms (e.g. promotions, promo codes, loyalty discounts, individually granted discounts, random selections, or as a result of participation in contests or surveys).
5. Unless expressly stated in the promotional campaign, different types of discounts cannot be combined for the purchase of the same product or service.
Payment:
1. The User may pay for the ordered goods/services using one of the payment options listed on the Site.
2. The following payment methods are available:
• Pay on delivery – available only for deliveries within the territory of the Republic of Bulgaria; a cash on delivery fee (3.2%) applies and is shown in the cart before the order is confirmed;
• Payment by credit or debit card.
3. If the User selects courier delivery with pay on delivery, the User must pay the price of the ordered item together with the delivery fee to the courier upon receipt of the goods.
Deliveries within the Republic of Bulgaria:
1. Delivery is at the User’s expense: 3.99 EUR to an Econt office or 4.99 EUR to an address, added to the total cart amount.
2. Cash on delivery orders carry a cash on delivery fee (3.2%), shown in the cart before the order is confirmed. Card payments carry no fee.
3. All orders are picked up from the physical store of "BG KITS" Ltd. or shipped via Econt or Speedy and delivered on the next business day. Orders placed on a Saturday, Sunday or national holiday are shipped on the first business day after. During special promotions and when courier companies are busy, the delivery period may be extended to 14 (fourteen) business days. Deliveries are made according to the current courier delivery terms. In exceptional circumstances, the Merchant reserves the right to extend the delivery period and will notify the User by phone during business hours.
Deliveries outside the Republic of Bulgaria:
1. Delivery is at the User’s expense: 25 /twenty-five/ EUR per shipment up to 5 kg, added to the total cart amount.
2. Cash on delivery is not available outside Bulgaria – the order is paid by card.
3. All international orders are shipped via UPS or DHL within 7 (seven) business days, excluding weekends, national holidays, and special promotions, during which the delivery period may be extended to 30 /thirty/ business days, depending also on courier workload. Delivery is subject to the terms and conditions of the applicable courier. In exceptional circumstances, the Merchant reserves the right to extend the delivery period and will notify the User by phone during business hours.
4. For international shipments, the delivery and receipt rules of the recipient’s national postal service and national legislation shall apply.
5. All import duties and taxes upon entry of the goods are the sole responsibility of the User. If the User refuses to pay import duties or to receive the parcel, they are not entitled to a refund.
Right of withdrawal and exchanges:
1. In the case of online orders through the Site, the User has the right to withdraw from the contract within 14 days from the date of receipt of the goods by the User or a third party, without being obliged to state a reason, without owing compensation or penalty. For purchases made in person at the physical store of "BG KITS" Ltd., the right of withdrawal and refund does not apply. For online orders that the User collects from the physical store, the 14-day right of withdrawal applies just as for delivered orders, counted from the day the User collects the goods.
2. To exercise the right of withdrawal, the User must notify the Merchant clearly and unequivocally of their decision by email to store@kitsbg.com, specifying the goods to be returned by providing all relevant details of the order and delivery, including (but not limited to): full name and IBAN of the individual to whom the refund shall be made, or full name and personal identification number of the individual who will collect the refund in cash at the physical store of "BG KITS" Ltd. If the User fails to fulfill these requirements without notifying the Merchant and without providing a valid reason for the delay, it shall be deemed that the User has withdrawn their request to exercise the right of withdrawal.
3. The User is obliged to return the goods at his own expense by handing them over to the Merchant or to a person authorized by the latter, within 14 days from the date on which the User exercised his right to withdraw from the contract. All bank fees and currency conversion fees are at the expense of the User.
4. When the User has ordered more than one product, and exercises the right to withdraw from the contract with respect to only one product and returns only it, the contract between him and the Merchant remains in force for the remaining goods, with the User bearing the cost of delivery of the goods, and the Merchant refunding the paid price of the returned goods. When returning the goods, they must be in the same condition in which they were sent, with all labels and markings. The goods must not have been worn, not washed and be in the same condition in which they were sent, and not worn or damaged during the return. The Merchant reserves the right to refuse or reduce the refund amount if the goods are returned in worse condition than when shipped.
5. Instructions for returning Goods:
1) The User must package the goods securely to preserve them during transport.
2) The return shipment must include the original purchase documentation (receipt, invoice, or other proof of payment), inspection reports, protocols, or other documents establishing a defect or claim, and the original tags attached to the goods.
3) Returns should be sent by courier (at the User’s expense) to the following address: Sofia city, 45 Gen. Gurko Street, for "BG KITS" Ltd, phone number for contact: +359888825485.
4) Shipments sent with cash on delivery will not be accepted and will be returned to the sender.
6. The Merchant may withhold the refund until the goods are received back. Refunds will be issued within 14 days of receipt of the returned goods. When in connection with the contract the Merchant has incurred expenses and the User withdraws from the contract, the Merchant has the right to retain and deduct the relevant amount for the expenses incurred or to demand their payment. The Merchant shall refund to the User the price paid by him for the returned goods at his own discretion, either by bank transfer or in cash at the physical store of "BG KITS" Ltd. In case the User is not a Bulgarian citizen, he shall provide his international passport number and date of issue.
Complaints:
By placing an order, the User agrees and acknowledges that some items may be second-hand and may have minor defects, which are reflected in the price.
The User is entitled to file a complaint regarding any non-conformity of the goods with the sales contract, discovered after delivery. The User may not dispute non-conformities if they were known or should have been known at the time of purchase.
The Merchant is not liable for inaccuracies in the information presented on the Site. Price corrections may occur due to technical errors, and product descriptions or images may change. The following are not considered defects:
• Color discrepancies due to screen settings;
• Differences in declared vs. actual sizes;
• Known signs of use in second-hand goods;
Due to the nature of second-hand goods being unique items, the Merchant cannot guarantee replacements of the same product after a return.
In the event of a complaint, the User may request:
• A full refund;
• Replacement with another product (if available);
• A partial refund (price reduction).
For online purchases, the User must inspect the goods immediately upon delivery. If there are visible damages to the packaging, missing accessories, or obvious defects, the User must inspect the item in the courier’s presence and request a damage report signed by both parties.
If the shipment is accepted without any remarks, the Merchant is not responsible for later claims regarding visible defects.
For purchases made in-store, the User must notify the Merchant immediately upon discovering a defect. Failure to do so invalidates the right to file a complaint.
Complaints must be submitted by email to store@kitsbg.com or sent to the physical address listed above. The User must include:
• Contact phone and email;
• Description of the issue;
• Preferred resolution (replacement, refund, or discount);
• Bank details (IBAN and full name), or full name and EGN for in-store refunds.
Failure to follow these requirements without valid reason shall be deemed as a withdrawal of the complaint.
Supporting documents must be provided:
• Receipt, invoice, or proof of payment;
• Protocols or documents establishing the defect;
• Original tags attached to the product.
No commercial warranties are offered beyond those required by law.
If the complaint is valid, the Merchant shall remedy the defect within one month of receiving the complaint. If not resolved within that period, the User may terminate the contract and receive a full refund or request a price reduction.
The User cannot terminate the contract if the defect is minor.
The Merchant reserves the right to inspect the returned product and determine whether the defect is due to manufacturing or misuse. Refunds or replacements will only be processed after a successful inspection.
Mystery Box
A Mystery Box is a product containing surprise items whose contents are not disclosed in advance. The User knowingly orders it for entertainment purposes.
Each Mystery Box includes a new football jersey from a global club or national team. After ordering, the Merchant contacts the User to confirm the desired jersey size.
The User must provide the correct size upon request. Choosing the size is considered personalization of the product.
Once the size is selected, the User loses the right to withdraw from the contract, return, or complain about the product.
Ordering a Mystery Box constitutes acceptance of these specific terms.
Validity and Modification of the Terms and Conditions
The Merchant reserves the right, at its sole discretion and without prior notice, to unilaterally terminate the contract if it determines that the services provided are being used in violation of these Terms and Conditions, Bulgarian law, or generally accepted moral standards.
The Merchant shall not be held liable for delays or non-performance due to force majeure circumstances, such as natural disasters, military conflicts, labor disputes, supply chain issues, power outages, internet disruptions, or other extraordinary events beyond its control.
In addition to the cases outlined in these Terms and Conditions, the contract between the parties shall also be terminated if the Merchant ceases its business activities or discontinues maintenance of the Site.
The parties declare that if any clause in these Terms and Conditions is found to be invalid, this shall not affect the validity of the entire contract or its remaining provisions. Any invalid clause shall be replaced by the mandatory rules of law or established practice.
The Merchant states that not all product images on the Site are its own; some have been sourced from public websites for illustrative purposes only.
The Merchant has the right to unilaterally amend these Terms and Conditions with immediate effect.
Governing Law
For all matters not regulated by these Terms and Conditions, the applicable legislation of the Republic of Bulgaria shall apply.
Regulatory authorities governing the Merchant’s activities:
• Consumer Protection Commission (CPC) – https://kzp.bg/kontakti
• Commission for Personal Data Protection (CPDP) – https://www.cpdp.bg/
Users may also use the European Online Dispute Resolution (ODR) platform, available at http://ec.europa.eu/odr, which enables Users and Traders in the EU to resolve disputes out of court.
Alternative dispute resolution (ADR) between Users and Merchants constitutes a voluntary, out-of-court conciliation process.
General Conciliation Commissions assist in reaching agreements between Users and Merchants in disputes involving sales contracts and service agreements.
Regional Conciliation Commissions are determined by location, and the Sofia Regional Conciliation Commission is competent to handle disputes between the Merchant and Users within the Sofia region.
The consolidated list of recognized ADR bodies in the EU can be found at:https://webgate.ec.europa.eu/odr/main/index.cfm?event=main.adr.show
The attached Cookie Policy and Privacy Policy form an integral part of these Terms and Conditions.
Cookie Policy
Use of Cookies
Cookies are small text files or pieces of information stored via your browser on your device (computer, tablet, laptop, or mobile phone) when you visit websites. The primary purpose of cookies is to make the User recognizable on return visits. Some cookies have specific purposes, such as remembering browsing behavior to facilitate the User’s experience on the Site.
How Cookies Are Used on This Site
"BG KITS GROUP" Ltd. uses cookies to facilitate Site usage, improve performance, and store user behavior information. Necessary cookies store no personal data and cannot identify you. Analytics and advertising cookies (Google, see below) are set only with your consent.
The data collected is typically aggregated and used to analyze Site usage, helping us improve functionality, user experience, and content.
Types of Cookies Used
• Session Cookies – These facilitate Site navigation and store temporary information during the session (e.g., items in your cart, pages visited). These are automatically deleted after closing the browser.
• Persistent Cookies – These store information about browsing behavior, such as how users access and navigate the Site, allowing us to analyze traffic and improve the Site’s content and functionality. Storage duration varies based on purpose.
• Third-Party Cookies – The Site contains embedded content or links from third-party websites (e.g., Facebook, YouTube, Google), which may store cookies on your device. We do not control the creation or use of these cookies and advise Users to review the respective third-party privacy and cookie policies.
• Analytics and Advertising Cookies (Google) – set only if you allow them in the cookie bar ("Accept all" or "Settings"): Google Analytics 4 (_ga, _ga_*; visit and purchase statistics; kept up to 2 years) and Google Ads (_gcl_au, _gcl_aw, _gac_*; measuring purchases made after clicking our ads and showing more relevant ads; kept up to 90 days). They are set by Google Ireland Ltd. and Google LLC. Until you choose, they are not set – Google receives only limited cookieless signals (Google Consent Mode v2). Your choice is kept for 12 months in the kits_consent cookie and can be changed at any time with the "Change cookie settings" button at the top of the Cookie Policy page. More: policies.google.com
Managing Cookies
All browsers allow cookie management via a designated folder or settings menu. Users can block, delete, or predefine their cookie preferences before visiting the Site. Please note that disabling cookies may impact Site performance and functionality.
Disabling or Blocking Cookies
You can control or disable cookies via your browser settings. A complete ban on cookies may impair Site usability and limit access to certain content or features.
Privacy Policy
Who Are We?
"BG KITS GROUP" Ltd. (the "Merchant") is a company registered under the Commercial Act of the Republic of Bulgaria, UIC: 208155652, with a registered address in Sofia, Mladost district, Block 364, Entrance 2, Floor 9. It acts as a personal data controller under the applicable personal data protection laws.
Contact Information
• Email: store@kitsbg.com
• Phone: +359 888 825 485
What Does This Privacy Policy Include?
This policy explains in clear and accessible language:
• Who we collect and process personal data from;
• What personal data we collect;
• Why we collect it;
• How long we store it;
• With whom we share it;
• How we inform you of policy updates;
• Your rights concerning your data.
The Merchant confirms it applies all technical and organizational security measures required by national and EU law.
What Is Personal Data?
Personal data is any information that can directly or indirectly identify a natural person. Indirect identifiers may include phone numbers; direct identifiers include unique personal identifiers like a national identification number.
What Personal Data Is Collected?
"BG KITS GROUP" Ltd. and "BG KITS" Ltd., being part of the same corporate group, share a customer database.
Collected data includes:
• Name, gender, email, phone number, delivery address – when placing an order;
• Email – when subscribing to newsletters;
• Size – when ordering a Mystery Box;
• Personal ID number or foreign equivalent (if applicable) – when issuing invoices or processing returns;
• IBAN and name – for refunds;
• Company UIC/BULSTAT and representative – for corporate invoices.
No sensitive personal data (racial, ethnic, political, religious, genetic, biometric, health, or sexual orientation) is collected or processed.
Video Surveillance
The Merchant uses surveillance in its physical store. Images and timestamps are recorded, allowing individual identification. Surveillance operates 24/7.
Legal basis: Art. 6(1)(f) of the GDPR – the Merchant’s legitimate interest to protect its property and that of its landlord, and ensure health and safety on the premises.
Legal Grounds for Processing
Personal data is processed:
• On a contractual basis – for fulfilling orders and services;
• With explicit consent – for marketing, surveys, newsletters, etc.;
• To comply with legal obligations;
• Based on legitimate interest, unless overridden by the rights of the data subject.
Consent can be withdrawn at any time by emailing store@kitsbg.com.
Data Storage Period
Data is stored for 5 years from the end of the contractual relationship, unless legal obligations require longer retention (e.g., accounting records).
After this period, data is securely destroyed or permanently deleted from all systems.
Data Sharing
Personal data is not shared with third parties without consent, except where necessary to:
• Fulfill contractual obligations (e.g., courier services);
• Allow subcontractors (e.g., accountants, legal advisors) to perform their services.
Data may also be disclosed upon request by competent authorities under Bulgarian and EU law.
All recipients ensure adequate data protection, including entities outside the EU/EEA that comply with applicable standards.
User Rights Under GDPR
Users have the right to:
• Access their personal data and obtain a copy;
• Request corrections or updates;
• Block or restrict data processing;
• Request data deletion (“right to be forgotten”);
• Object to processing for direct marketing;
• Withdraw consent at any time;
• Request data portability;
• File a complaint with the Commission for Personal Data Protection.
Rights may be exercised at any time during the data processing period.
Definitions of Rights
• Right of access – to learn what data is held and for what purpose.
• Right to rectification – to correct inaccuracies or outdated data.
• Right to erasure/blocking – to remove unlawful or unnecessary data.
• Right to object – to data use for direct marketing or if no legal basis exists.
• Right to data portability – to receive structured data and transfer it to another controller.
Exercising these rights must not conflict with other legal obligations or infringe on third-party rights.
Filing a Complaint
Users may file complaints with the Commission for Personal Data Protection within one year of becoming aware of a violation and no later than five years from the date of the violation. Legal action is also possible through the courts.
Google Analytics and Google Ads
If you allow analytics and/or advertising cookies in the cookie bar, the Site uses Google Analytics 4 and Google Ads (Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, and Google LLC) for visit and purchase statistics, for measuring purchases made after clicking our ads and for showing more relevant ads. Legal basis: your consent (Art. 6(1)(a) of Regulation (EU) 2016/679), which you can withdraw at any time on the Cookie Policy page.
Enhanced conversions (Google Ads): after an order, the email, phone number, name and delivery address of the order are irreversibly encoded (SHA-256) in your browser and sent to Google only if you have allowed advertising cookies. Google uses them only to measure whether the order followed a click on our ad.
Product data (no personal data) is provided to Google Merchant Center to show our products on Google.
More about how Google processes data: policies.google.com/privacy
Policy Updates
The current Privacy Policy is available on the Site. Users will be notified of changes via announcements on the Site and in-store.
These Terms and Conditions, Cookie Policy, and Privacy Policy were last updated on: 11.10.2026.